Marketing & Communication

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We manage targeted online marketing campaigns and digital analytics.

Traditional advertising is hit-or-miss, but digital platforms are changing the game. SEO and PPC can put your brand name and your content marketing in front of customers at every stage of the buying cycle. Social media channels like Facebook, Twitter, or LinkedIn offer flexible ad options that allow you to segment by geographic location, demographics, interests, and more.

Digital Strategy Implementation & Setup

Digital marketing can be overwhelming to a business owner and we aim to develop and implement effective strategies for our clients that will generate enquiries so they can focus on what they do best - converting new enquiries and managing their business. 

Google Adwords | Google MyBusiness | Social Media | Analytics

Monthly Digital Campaign Management

Managing your digital strategy can be overwhelming. We offer assistance to your business by managing this on your behalf, ensuring your campaigns run smoothly, posting on your behalf to your social media platform/s and interacting with your fans and followers. You'll just need to focus on converting enquiries generated from the relevant platforms into trading customers.

Google Adwords | Social Media Content Calendar | Social Media Profiles & Campaigns | Reporting & Analytics

Email Newsletter Management

Newsletters can be an extremely valuable marketing tool for companies and a great way to maintain communication with existing clients. Company newsletters can also help educate and persuade your clients to work with you. We charge a once-off HTML template design and development fee of R3,200 to customise your newsletter according to your Company Identity, and thereafter a monthly management fee applies.

Survey & Online Form Development

If you are thinking of introducing a customer feedback platform, this is a cost effective option. It also works well for short customer experience surveys, polling customers for product research or expansion purposes, or if you are planning an event and you would like your guests to RSVP online, taking the hassle out of manually coordinating all your confirmed RSVPs.

Market Segmentation

Market segmentation is the process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers based on shared characteristics.

This process will allow us to identify the right customer for your product or service. Who is your unique target audience? We'll highlight their geo-demographic profile, characteristics, needs and expectations.

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